Five Ways That Retail Benefits from WiFi

Author: Dave Norwood

1. Advertising

With current Wi-Fi technologies we can actually detect where someone is within a store, or mall. For example, when they’re walking by the Apple Store we can, if they’re using the mall Wi-Fi, have a pop up ad that reads, “For the next 30 minutes there’s a 20% off sale on iPads,” or “There’s no waiting at the Genius Bar.” Continue reading

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